Linkedin headshots best practices

What are the Linkedin headshots best practices? And why is having the right Linkedin headshots crucial in today’s visually aware world?  Well, the right headshot can literally open a door for you.

First Impressions

Making the right first impression is crucial whether it’s for a new client contact oea job application. Your Linkedin headshot sends a message to the viewer. Make sure you know and control your message so the viewer can see you, how you want them to. Is it confident, strong, warm and friendly, cool and aloof or any of a myriad of similar impressions? Following these Linkedin headshots best practices will make sure your profile photos stands out.


Nick Gregan Linkedin Headshots best practices

As human’s we make judgements based on first impressions – we can’t help it!

It all boils down to evolution, we instinctively react!  Think about it… why does the colour red denote danger? Or why does an animal make itself bigger when it fe

els threatened?

It’s because we’ve have been programmed to make instinctive decisions in a split second, years and years ago it was about life and death, now not so much so but still invaluable.

Know, Like and Trust

In today’s world, that instinctive evolutionary programming still kicks in. Now we use it to judge wheather we like, trust, fear or are attracted to someone. Your linkedin headshot is often the first point of engagement with a new conact who make be a possible new employer, work colleague or sales referral.

Linkedin Headshot Best Practice

Your headshot sends a message, it tells a story- your story. Here’s a few Linkedin headshot best practices:

  1. Use a close-cropped headshot: Make sure your face can be clearly seen. We make our first impressions from each other’s faces so it’s important that your viewer can clearly see your face. Your profile shot should be from the shoulders up. Full-length and half-body shots waste too much space and leave your face a tiny part of your photo.
  2. Be natural: The message your profile photo send’s should be your message, showing who you are naturally expressing your personality. It doesn’t have to be a corporate headshot. You can use a more candid photo showing your personality.
  3. Be up to date: There’s no point in using a photo from 10 years ago apart from vanity. Keep your Linkedin headshot up to date and current. Send the message that you are confident and comfortable with who you are.
  4. Keep it simple: Keep it simple: the viwer shouldn’t have to work hard to read your message. It’s better to appear warm and friendly as the viewer is more likely to like you. It’s not Instagram so don’t use filters, emoji’s or crazy angles.
  5. Dress for success: What you wear plays an important role in the message your Linkedin headshot sends. Should you wear a  casual shirt or suit and tie? A cocktail dress or more formal dress? these are all things to be considered before your shoot.

Your Linkedin headshot is a powerful tool capable of a sending a strong message, it can open and close doors so use it well!

Corporate headshots

Actors headshots Wimbledon by Nick Gregan portraits and headshots

Corporate headshots come in many styles and using one for your profile photo can be a good idea. However you have to consider the possible connotations; does it link you to a particular organisation? Does it coincide with ‘your message’, is it dated or do you look uncomfortable?


There are pro’s and con’s for your Linkedin photo but by following these Linkedin headshots best practices you should have a better handle on how you want other’s to see you, and the message you want your headshot to send.